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	<title>The Edge &#187; Macy&#8217;s</title>
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	<description>Sharing the Art of Effective Customer Communications</description>
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		<title>How easy is it to unsubscribe from email lists?</title>
		<link>http://jtewing.com/how-easy-is-it-to-unsubscribe-from-email-lists.html</link>
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		<pubDate>Sat, 12 Dec 2009 17:49:51 +0000</pubDate>
		<dc:creator>Jackie Ewing</dc:creator>
				<category><![CDATA[communication]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[service level]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Build A Bear]]></category>
		<category><![CDATA[customer service nightmare]]></category>
		<category><![CDATA[Macy's]]></category>
		<category><![CDATA[PacSun]]></category>
		<category><![CDATA[Southwest Airlines]]></category>
		<category><![CDATA[Starbucks]]></category>
		<category><![CDATA[Sur La Table]]></category>
		<category><![CDATA[unsubscribe]]></category>
		<category><![CDATA[unsubscribe process]]></category>

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		<description><![CDATA[If I want to unsubscribe from your emails, don't make the process difficult for me and don't make me jump through hoops to make you get lost. If I want to interact with you, I will decide how and when. <a href="http://jtewing.com/how-easy-is-it-to-unsubscribe-from-email-lists.html">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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